How Apple beat IBM in Steve Jobs' first retail war
http://www.theregister.co.uk/2011/11/25/charles_eicher_christmas_1984/
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// A big scoop for Gizmodo yesterday, with what appears to be the Apple manual on their Genius staff training. It's a full instructions set on how to talk to customers in a civilized, friendly and empathic way, while at the same time not admitting that there might something wrong…
Reshared post from +Joe WilcoxI have to really thank Apple for something. The company instituted restrictive--and some would say anticompetitive--rules against Amazon and other e-booksellers. It was give up 30 percent of proceeds or get out of the iOS App Store. They got out of selling books within their iOS…
